Indianapolis Freelance Website Design and Development.
My philosophy aligns closely with my clients' expectations for how the end product will be used. I design everything to be accessed easily, used intuitively and to compel action.
A properly developed Web site should not rely on the visitor to use specific technology, software or specific devices. It should be easily accessed via any browser of the user's choice, with a computer running the operating system the user prefers. It should load in a reasonable amount time on Internet connections of any speed. It should be functional on alternative browsing devices, such as PDAs, cell phones and tablet PCs.
Ultimately, your website is not developed for you; it is developed for your visitors and the world to see and use. This is why the proper design approach is so crucial to a site's success. I develop strategies that enable your visitors to navigate your site intuitively and digest your content easily - to get the most out of their experience.
Your site is a virtual representation of you and/or your business or organization. I strive to capture the essence of your goals with well designed visuals and functionality so your visitors will be compelled to buy, to sign up, to agree with your position or to otherwise act in whatever manners will benefit you most.